As of September 1, Alessandro de Martino, Managing Director of Continental Pneumatiques Italy, joins BestDrive France as General Manager, taking over from Laurent Proust. At the same time, the entire Comex has been strengthened in recent months. Sabri Chihi, previously General Manager of Fraikin France, joins the group as National Operations Director, bringing 25 years' experience in various general, operational and sales management positions. Pierre Hamard, previously Sales Director at Loxam, is appointed Sales and Marketing Director of BestDrive France. Franck Mathieu, with 28 years' experience in the tire industry, is appointed Franchise Director, in charge of developing and coordinating partner networks. Bruno Alavoine is appointed Director of IT Systems, Customer Relations and Sales Administration. Stéphane Gire has been appointed Head of Human Relations and Isabelle Bork Head of Administration and Finance. Finally, Frédéric Moulin is in charge of Innovation and Transformation, and Customer Satisfaction.
